WHAT IT IS
Multitasking leave-in treatment with 21 benefits.
WHAT IT DOES
Primes hair for heat, detangles, protects from damage, and adds shine from root to tip.
WHAT ELSE YOU NEED TO KNOW
• Key ingredients include Camelina Oil, Coconut Oil, and Olive Oil.
• Signature aromatherapy blend of Rose, Floral Ginger, and Cedarwood.
• ZeroSulfate, 100% Vegan Formula.
 
21 BENEFITS:
 
PRIME
1. Helps preserve color vibrancy
2. Excellent leave-In Conditioner
3. Instantly Detangles
4. Makes Blow-Drying Easier
5. Moisturizes Parched Hair
6. Helps Smooth Hair Fiber
7. Weightlessly Conditions
8. Primes Hair For Styling
 
PROTECT
9. Helps Prevent Split Ends
10. Helps Prevent Breakage from Brushing & Combing
11. Helps Strengthen The Hair Fiber
12. Protects Against Heat Damage
13. Helps protect from external aggressors
 
PERFECT
14. Smooths Out Hair Surface
15. Creates Silkiness
16. Helps Seal Hair Cuticle
17. Reduces Dryness
18. Controls Frizz
19. Reduces Static
20. Refreshes Hair For Restyling
21. Adds Shine
 
Pureology is the #1 Professional Color Care Brand in the US* with formulas that are 100% Vegan and free from Sulfates, Parabens, Mineral Oil, Animal Products or by-products, and Animal Testing. Our patented Antifade Complex® is infused into every formula to protect color vibrancy and ensure lasting color payoff. Sunflower Seed, a UV Filter, and Vitamin E fight color-depleting environmental effects while ensuring lasting shine. Our dual-benefit formulas provide color protection and customized care to address individual hair needs.